Events

EMPLOYEE ENGAGEMENT AND SOCIAL MEDIA SEMINAR 

Maxime Sattonnay - Susan Walker - Laoise O'Murchu - Aurélie Valtat - Marykate Colins

For more pictures of the Seminar, follow this link:

flickr IABC Ireland

Date:

Friday 05 April 2013

Time:

6.00pm - 8.00pm (Refreshments served 5.15 - 5.45pm)

Venue:

The Master Brewer Suite, “The Guinness Storehouse”

Register for eve

SPEAKER 1: AURELIE VALTAT

Aurelie Valtat is currently driving the digital communication strategy of the Council of the European Union. She will speak about "Embedding social media into the communication mix of risk-averse organisations". She will focus particularly on the use of social media in internal change management programmes, public innovation and crisis situations.

Before joining the European institutions, Aurelie was the online communications manager at EUROCONTROL, the European air traffic management agency. She introduced social media to the organisation’s communication mix during the ‘Ash Cloud’ crisis and had over 7,000 followers within days.

SPEAKER 2: SUSAN WALKER

Susan Walker is a leading figure in engagement and communication measurement from the UK. She directed blue-chip and public-sector organisations surveys as Head of Human Resources Research with the international research firm MORI. She has developed new approaches to interpreting and understanding results to drive action forward. She has contributed to books on this topic and has recently published her own book covering this field. She will speak about employee engagement and the important task of measurement.